ROSSANO FERRETTI

As with all locations for this celebrity hair brand, we enhanced the existing classic aesthetic while adapting the concept to align with the culture of the region. Custom geometric patterns were incorporated throughout the design to bring an arabesque dimension to the contemporary monochromatic theme. Optimal planning and luxe yet durable finishes respond to client requirements while staying true to the chic aesthetic of the reputable high-end brand. A colour consultation bar and a workspace café were introduced at the Dubai location to serve the modern, multitasking female clientele.