GO SPORT

MULTIPLE LOCATIONS, UNITED ARAB EMIRATES

DOHA, QATAR

MEIDA AWARDS 2016, Retail - Winner

IDA AWARDS 2016, Retail - Honourable Mention

Go Sport - Qatar and United Arab Emirates - Modern, technological shoe display with screen for more information
Go Sport - Qatar and United Arab Emirates - Clothing displays with custom branding designs across the walls
Go Sport - Qatar and United Arab Emirates - Quote saying "refining customer engagement - a fusion of innovation & futuristic design"

The Go Sport flagship store at Mall of the Emirates redefines customer engagement with a futuristic, technology-driven design. The space features sustainably sourced wood, concrete, glass, and irregular-shaped slats, alongside custom graffiti and dynamic display areas. Service stations, gait analysis zones, customisation areas, sport demo hotspots, and “lift-off” retail technology are positioned throughout to create an immersive experience of movement, energy, and dynamic fitness.

Go Sport - Qatar and United Arab Emirates - Custom wall graphics designed by Brand Creative with Go Sport social info, values, and content and an image of the wooden dressing rooms
Go Sport - Qatar and United Arab Emirates - Custom basketball court inside the location designed by Brand Creative next to the custom shoe wall display
Go Sport - Qatar and United Arab Emirates - "the wall" is rock climbing wall designed to be inside the location where people can be active inside the location
Go Sport - Qatar and United Arab Emirates - Custom checkout desk designed by Brand Creative with cafe at the back and shoe displays at the front
Go Sport - Qatar and United Arab Emirates - Interior renders and branding elements used across the retails locations
Go Sport - Qatar and United Arab Emirates - Wall graphics and elements used across the retail locations