SPECIALTY FOOD • ENRICA ROCCA

The Enrica Rocca brand is inspired by the renowned celebrity chef's modernity & commitment to her food practice. The minimal package design reflects her clean and fresh approach to Italian cooking and sets the brand apart from other Italian products on the market by ensuring the Enrica Rocca brand stands out in a retail environment. A colour code system was developed to differentiate between flavors for easy recognition and to create visual interest on shelves.

packaging concept

Graphic Design

 

 

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