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CAFÉ DESIGN / ESSO

Creating a friendly interactive coffee brand for everyone was our goal. By using the coffee bean as our main inspiration, we played with the iconic shape to develop the logo and patterns. The secondary icons reflect the brand’s tagline:  Roast, Grind, Dose and Drink. Coffee take away cups were conceptualized from scratch to contain fresh roasted coffee beans as well as display uplifting tear away messages.  
CORPORATE IDENTITY / ATHLOCITY
FMCG IDENTITY / ENRICA ROCCA